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Webinar: Budgeting for new technology - adding Marketing Automation to your stack

We’ve shared how to build the case to your Board for changes or additions to your technology stack. Now it’s time to talk budget. How do you justify the spend for something that will demonstrate results and ROI, but needs time to build momentum? How do you offset the costs of your investment? Join us as we share tips and insight on how to budget for a new technology that your board won’t reject outright.