Despite working toward the same end goal - business growth - marketing and sales teams often find themselves out of sync. Miscommunication, conflicting priorities, and mismatched success metrics can lead to inefficiencies, missed opportunities, and internal friction. We’re uncovering the root causes of misalignment between marketing and sales, and offering actionable strategies to create stronger, more collaborative partnerships. Whether you’re leading a team or part of one, you need tools and frameworks to drive better alignment and performance.
