Webinar: Reading tea leaves – understand what your virtual event data is telling you
So you’ve likely got a year’s worth of designing, planning, hosting and producing virtual events under your belt. One of the tangible benefits of virtual events is the sheer amount of data available to you. So how do you sift through all this data to identify the ROI of your virtual events and determine if it should be the new model for your association going forward? Learn how to tackle the analysis and interpretation of large data sets so that you can identify leads and opportunities for additional conversions.